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Throughout, the authors asked: "What makes the truly exceptional and long-lasting companies -- they have an average age of nearly one hundred years and have outperformed the general stock market by a factor of fifteen since 1926 -- and studied each company in direct comparison to one of its top competitors.
They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations.
Throughout, the authors asked: "What makes the truly exceptional and long-lasting companies -- they have an average age of nearly one hundred years and have outperformed the general stock market by a factor of fifteen since 1926 -- and studied each company in direct comparison to one of its top competitors. They examined the companies from their rivals? "This is not about visionary companies." So write Jim Collins and Jerry Porras in this groundbreaking book that shatters myths, provides new insights, and gives practical guidance to those who would like to build landmark companies that stand the test of time. Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Jerry Porras in this groundbreaking book that shatters myths, provides new insights, and gives practical guidance to those who would like to build landmark companies that stand the test of time. Drawing upon a six-year research project at the Stanford University Graduate School of Business, Collins and Porras took eighteen truly exceptional and long-lasting companies -- they have an average age of nearly one hundred years and have outperformed the general stock market by a factor of fifteen since 1926 -- and studied each company in direct comparison to one of its top competitors.
They examined the companies from their very beginnings to the present day -- as start-ups, as midsize companies, and as large corporations. How did Boeing have that McDonnell Douglas as the premier institution in its industry?
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